Posts by Dr. Susette Germer

In specialized high-tech industries such as Photonics, MedTech, Deep Tech and Semiconductors, attracting the right talent takes more than publishing another job description. Candidates want to understand the technology they could help develop, the people they would work with and the opportunities available to them. Yet across recruitment platforms, applicant tracking systems and often similar, sounding vacancies, these details can be difficult to uncover.

People have more options than ever – yet many job applications never reach a human. AI writes and screens CVs. Highly qualified professionals feel invisible – not because they lack expertise, but because today’s job market requires more than sending out random applications.